Waves Gaming: Brand Director


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    With the acquisition of Waves eGaming by Amuka Esports, the parent esports company of Organized Gaming, we were tasked with redeveloping the Waves brand with a fresh, new identity. As the former brand director, our goal was to align with Amuka’s future goals in creating the world’s first network of Esports Hubs.

    We provided a complete branding overhaul including a new logo, color scheme, venue staging and other digital assets in bringing the experience online. Our goal in this remodernization was creating an iconic and recognizable brand, that would provide Amuka the needed longevity in esports’ evolving industry.

    Chris Javier
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